WE ARE THE WILD ROOSTERS ✳ Every family has a story. We show up together.

✳ WHY WILD ROOSTER EXISTS

If you found us,
you’re in good company.

Neurodivergence may be part of your story—or the story of someone you care about. Maybe you’re looking for understanding, ways to navigate what comes next, or a sign that others get it. Wild Rooster is a sign of support and recognition: wearing it means you’ve found us, and can help others who understand find you, too. Sometimes that’s enough to start a conversation—or feel a little less alone.

Matthew Spencer, Founder of Wild Rooster, and his wife Audrey EVERYDAY LIFE, SIDE BY SIDE

EACH DAY IS A CALL TO SHOW UP.

Every story is different.
Every day is a new start.

Wild is the real, individual path each person and family is walking. Everyone deserves room to learn and find what works for them.

The rooster calls us to meet a new day. It’s a recognizable invitation to say “I’m here, too”—and to talk, listen, and share the journey.

“

Everyone has a story.
You don’t have to carry yours alone.

WE ARE THE WILD ROOSTERS

REAL LIFE, SIDE BY SIDE

Community shows up
everywhere.

At the game, campsite, beach, kitchen table, or grocery store. It can be messy. What matters is being there.

A father and daughter watching a community sports event together
Cheering from the sidelines.
Grandparents help their grandson set up a tent at camp
Pitching in around camp.
A mother and daughter walking together at the water’s edge
Taking the beach at our pace.
A mother and her children making breakfast together at home
Making breakfast together.
A father and son choosing groceries together
One quick grocery run.
✳GRACE FOR
THE DAY
AHEAD

02 / WHAT GROUNDS US

Faith, care,
and room to grow.

Our Christian faith sits at the heart of our story. We believe grace makes room to grow and every person is worthy of care. We aim to live that through honest, transparent choices, intentional action, and a willingness to do better.

03 / HOW WE SHOW UP

Every purchase can help
bring support closer.

We’re building partnerships with trusted community organizations so proceeds from every purchase help fund two kinds of support:

Help families access care.
Ease the financial burden of finding appropriate professional and medical support.

Help people find their thing.
Sponsor activities and events where neurodivergent people can explore interests and connect in person.

As partnerships take shape, we’ll share who we’re working with and how support reaches the community.

ROOM TO BE DIFFERENTPEOPLE WHO UNDERSTANDEVERY STORY MATTERS
✳

WE ARE THE WILD ROOSTERS

Every day,
we show up.

See what we’re making ↗